Tag

Social

Browsing

Yesterday, Manish Maheshwari, CEO, Network18 Digital wrote an article with inputs from a friend of mine “Avinash Mudaliar”, titled “Why Facebook’s Latest Dual News Feed Pilot Is a Nightmare for Publishers”. In this article, Manish says “It is the fundamental problem of trying to assume power by controlling what a certain section of users can do on their platform, and displaying this intent through their various initiatives”. After reading the article, this is what I wrote in the comments on what I thought about the issue: This topic becomes important with the spread of fake news, and their impact on electoral results…

I just realised I haven’t posted a review of a book that I enjoyed reading some time back – “Facebook, Twitter and a Pair of Shoes” (FTAPOS) by G.Sankaranarayanan, here it goes. There have been many books about how businesses can benefit from having a good social media strategy. FTAPOS takes a slightly different approach, rather than prescribing you with models to follow the author tells you about many of the successful journeys, how they achieved it and what we can learn. To be wildly successful in social media you have to play long-term; yes, it’s a journey and not a bullet point…

G.Sankaranarayanan, a speaker and author is known to me for more than a decade now. As a former journalist he has a deep understanding of the Indian market and the challenges faced by Indian enterprises in reaching their message to their consumers. People keep talking about moving out of urban sprawls and taking businesses to towns of India and to their native places; Sankar has walked his talk on this and has build a successful consulting business “younomy” based of Rajapalaiyam town in Tamil Nadu. Sankar publishes a popular newsletter through which every week he writes on a management/business tip told through a humorous story.…

This is one movie that anyone using FaceBook or any other social sites should certainly not miss out. It shows how a great idea coupled with fine execution results, in a runaway success, along in the way you are sure to earn enemies. I have been waiting for the release of this movie “The Social Networking”. It is good to have the movie released in India just after its US release last month. Having decided suddenly we couldn’t get tickets in INOX or Satyam, so we went for this movie with our friends at Mayajaal. The movie showed in the…

About two weeks back, I got an email through my blog from Ms Geetha Lakshmi, CEO of ABAttorneys, Dubai. Then after few phone calls of mutual pleasantries and introductions, Geetha came to my office early this week and invited me to do a talk. The talk was to be at the launch event of their Legal Compliance & IT Security Audit product in India. I gave the talk yesterday at the event in Chancery Hotel, Bangalore on ‘Social – Best Habits to follow and Pitfalls to avoid’ (Download the deck). Since it was a product launch event with a mixed audience,…