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How I reduced my Satellite TV (DTH) spends?

From spending ₹8300 per annum with Tata Sky for 1 TV, I have reduced my DTH / CableTV spend to ₹3100 per annum.

Three reasons that led to the this:
1) A cheaper plan from Tata Sky – a ₹199 Tamil HD plan that offers about 99 Tamil Channels including SVBC, SVBC2, Sri Sankara, Sun TV HD & Vijay HD.
2) Removed all English entertainment and movies. I am consuming 100% of this through OTA providers – Netflix, Amazon Prime Video (I am anyway a Prime subscriber for getting free shipments), Hotstar (Free tier) & YouTube (Free).
3) Reduced NEWS and Knowledge channels to just 3 – BBC World Service, NDTV & HISTORY

My current subscriptions – TATA Sky DTH

Thanks to TRAI -Telecom Regulatory Authority of India to nudge (or order) DTH and Cable providers to offer a la carte channels. It may not be bad if this results in the hundreds of least watched / non-viable regional channels to close – hopefully with fewer channels, Quality of content will be better!

The second TV in the house used by my mom works with Videocon DTH, which I need to work on. Overall, I may be spending a similar amount with the gradual shift to OTA, but I am feeling better.

In many consumer surveys around the world, Mobile Companies (TELCOs) and DTH/Cable TV providers are hated by their consumers. In India, with the looming threat of Jio Broadband and OTA providers, the incumbents have a great opportunity to reinvent themselves starting with their customer support. They can become proactive – by making recommendations on what to watch, and helping consumers to save money by suggesting to turn off channels and plans they are not using.

Venkatarangan

I am looking forward to seeing how this landscape changes once Reliance Jio Broadband triple play gets rolled out broadly.


Also published on Medium.

1 Comment

  1. Adding the multitv pack helps further and removes one Dish antenna from your premises. Ofcourse the Con involed is the same set of channel comes in both the TVs and during the downtime both suffer.
    With Cashbacks from Paytm and Phonepe(some really great offers) if you choose to pay via them saves a lot aswell.

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