Today I am in Kochi, Kerala delivering a keynote talk titled “Unlocking Digital Transformation – Advancing Technologies” for a distinguished audience of the city. It was part of “Do Big” forum for CIOs that’s travelling across the country and sponsored by Tata Tele Business Services. To hold the audience attention and deliver value, I started with the definitions I like – for what is digital and what is digital transformation. Provided one example of digital transformation done by Babolat of Lyon, France on their designing of Babolat Pure Drive PLAY tennis racket. Then added my own example (fictitious) of how…